Choose the right growth strategy for your business

By |2020-03-18T00:39:47+13:00August 12th, 2019|Business Advice, General, Marketing, Strategy, Uncategorized|

When planning the growth of your business, it can help to use a framework to give context to your decision making.  One such framework (and by no means the only one) is the Ansoff Matrix. Known as the father of strategic management, Igor Ansoff was a mathematician and business manager. The Ansoff Matrix was